One integration — route every transaction to the right channel
A "neutral brain" on top of your vault — smart routing, failure cascade, smart retries, AI recovery. Because cards are already in your name, upgrading is zero-migration, no re-collecting card numbers.
Optimize — recover the recoverable revenue Coming soon
Smart routing
Pick the optimal channel per transaction by region, card type, cost, and historical success rate.
Failure cascade
A declines → auto-try B, then C; branch soft vs hard by decline code, never push hard declines.
Smart retries
Retry soft declines by timing and channel, paired with dunning emails to recover renewals.
3DS2 / SCA
Decide verification dynamically by transaction — compliant without killing conversion.
AI recovery
Conversational win-back over reached contacts (results depend on reach; we don't overstate the ceiling).
Manage — see the whole picture in one back office Coming soon
Observability & monitors
Real-time dashboards of each channel's approval rate, cost, latency, with anomaly alerts.
Chargeback management
Alert integration, representment-evidence collection, dashboards by channel/region.
Cost view
Fee + cross-border charge + FX loss — the real cost of each route.
Keep your choices — never locked in
Neutral orchestration
Not bound to any single collector; switch or add channels any time.
Cards in your name
With KeepPay Vault, switching channels is invisible to users — no re-entered cards.
The honest truth about "AI routing"
We don't pile on "AI smart routing" marketing. Primer's UpliftAI is officially "up to 5%" (a pilot ceiling, not a guarantee). Our stance: nail the fundamentals first (local acquiring, cascade, retries, card updates, rule routing); treat AI as optional enhancement, validated with A/B before scaling.
Configure a routing + cascade strategy for your channel mix
We'll estimate the lift.